Chapman Alliance is the brainchild of eLearning guru Bryan Chapman who started the company after spending many years as a Brandon Hall Research Associate, conducting in-depth research across a wide array of learning technologies and benchmarking learning practices. Chapman Alliance aims to help organizations to apply reasearch findings and best practicies to improve their strategic learning initiatives. Chapman Alliance works with organizations to help implement the following learning objectives:

• Match and align learning technology with strategic initiatives
• Create or redefine blended learning methodologies
• Integrate learning with talent management in a meaningful way
• Proactively adopt innovative rapid design and development practices
• Explore optimal alignment in applying learning governance
• Generate white paper research about innovative learning approach
• Engage in custom research to solve a specific learning issue

Some Chapman Alliance clients include:

Bryan Chapman is Chief Learning Strategist at Chapman Alliance, LLC; a provider of research-centric consulting solutions that assist organizations in defining, operating and optimizing their strategic learning initiatives. As a veteran in the industry, he has over 20 years experience and has worked with many global leaders; to help them optimize learning efficiency through the use of innovative learning techniques and technologies.

Bryan was formerly the Director of Research and Strategy for independent research and consulting firm Brandon Hall Research, where he served as the primary author and researcher on high profile projects such as the LMS Knowledgebase, LCMS Comparative Analysis Report, Comparison of Simulation Products and Services, and a comprehensive study of custom content developers in the industry. In addition, Bryan was responsible for structuring Brandon Hall Research’s consulting practice.

He continues to provide technology-selection services in partnership with Brandon Hall Research as a registered Associate. Through the years, Bryan has shared his knowledge of the best use of innovative learning technologies through several creative avenues.

Prior to joining Brandon Hall Research, Bryan was responsible for bringing two emerging, enterprise learning technologies to the learning community. As Vice President of Product Management at Avaltus, he was a key designer of Jupiter, the industry’s first fully XML-based learning content management system (LCMS). At Allen Communication, Bryan was the father and inventor of the first commercial EPSS system for instructional designers, called Designer’s Edge; a tool for guiding novice developers through the instructional design process. Designer’s Edge became widely used by military and large corporate entities as a central repository for learning designs and content.

Bryan holds a Masters degree in Instructional Technology from Utah State University, where he was voted outstanding instructional design scholar by the faculty. He also holds a degree in Multimedia Communications from Brigham Young University.

With a large number of Indian companies going global, there is a need for an effective strategy to manage the complete talent lifecycle of a company with thousands of employees spread across the globe. With Chapman Alliance, 24x7 Learning aims to expand its talent lifecycle management competencies beyond Indian shores. The US based Chapman Alliance brings to this partnership, its long experience of working with a vast cross section of clients across US and Europe. With the Indian training market expected to grow by almost 100% year on year, the combined consulting expertise of 24x7 Learning and Chapman Alliance is geared to help clients implement and manage their strategic learning initiatives. Some of the key consulting services provided by Chapman Alliance in association with 24x7Learning in India are:

Chapman Alliance will engage with clients to:

1. Conduct a thorough analysis of existing learning/training environment including interviews with management, staff, developers; observing learning in action;
2. Inventory existing learning resources; document redundancies and efficiencies; etc. benchmark each organization against leading, learning organizations; and
3. provide a comprehensive report and meetings with proactive recommendations for achieving greater efficiency

This provides a systematic approach for transitioning organizations from a traditional training practices to a true "learning organization." The service includes

1. Upfront audit analysis,
2. Benchmarking the organization against leading companies using blended learning,
3. Developing the organization’s business case for blended learning,
4. Curriculum analysis and delivery format selection,
5. Phased action plan for transitioning the learning portfolio to blended learning, and
6. Follow-up meetings to assess progress and update the plan.

Chapman Alliance will become a member of the organization’s Learning Governance team; providing the group with an outside perspective, best practice advice and guidance, drawing on leading research from Bersin and Associates and Brandon Hall Research to provide quantitative analysis at critical junctures, attending regular governance meetings, taking action items for additional research and tasks, and providing change management workshops for new initiatives.

Chapman Alliance has done extensive research on talent management issues including recruiting, talent acquisition, central management of employee appraisals, compensation management, workforce planning (making key staffing decisions based on organizational goals), succession planning, broad-based skills assessment. Chapman Alliance can help organizations to integrate these practices with organizational learning with significant planning and change management strategies.

This two day workshop provides

1. Complete overview of practical instructional design methodologies used for the organization’s project,
2. Hands-on development practicum with target authoring tool to be used by SME developers in the organization,
3. Conformance to company style guidelines,
4. Procedure for development and submission of learning content as a content contributor, and
5. Working as part of an instructional development team. The workshop can be customised according to each organization’s learning tools and processes.

Some of the other services provided by Chapman Alliance are:

• Telephone Advisory Services.
• Speaking Events
• Research-based Whitepapers
• LMS Short Listing Service
• Full Service, Learning Technology Selection

Chapman Alliance Custom Research and Advisory Services are available on request.

Click here for any enquiries on Chapman Alliance consulting services.